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Disinformation1 in public health is a distinct type of information risk which, unlike misinformation2, is created with malicious intent to spread discord, disharmony and mistrust in targets such as government agencies, scientific experts, public health agencies, private sector and law enforcement, among others. The potential impacts of disinformation can be understood through examples during the Covid-19 pandemic. The Covid-19 pandemic had two key elements that created the perfect storm for disinformation to proliferate and spread. First, it rapidly caused global fear, increasing uncertainty and doubt. Second, it occurred at a point in history where people can easily access, create and share information (as well as misinformation and disinformation) widely over the internet, mobile telecommunications, media and social media platforms. As the pandemic took hold, many posts appeared on social media and spread through instant messaging communications, increasing uncertainty about the treatment, the safety and effectiveness of vaccines, the usefulness of social distancing, and more. This caused social protest, delayed vaccine uptake and led to higher death rates in some instances.

(https://who.int, 06.02.2024. Adaptado.)

1disinformation: informação falsa criada ou compartilhada com o objetivo de enganar.

2misinformation: informação falsa ou enganosa, mas que é compartilhada sem intenção de enganar.