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The Gazette interviewed Todd Rogers, a behavioral scientist, about his book, “Writing for Busy Readers: Communicate More Effectively in the Real World”.
Gazette: You make a distinction between “effective writing” and “beautiful writing.” What do you mean by effective writing?
Rogers: Effective writing is practical writing with the goal of getting the reader to understand and potentially respond. The guiding insight for the book is that our readers are not reading what we write carefully.
Gazette: You discuss experiments that support strategies for simplifying writing. Could you summarize a few of those tips?
Rogers: First: Less is more: fewer words, fewer ideas, fewer requests. Omit needless words, so that’s not radical, and it’s costless. Eliminating somewhat-useful-but-not-necessary ideas is harder. It’s a balance between getting the point across and adding too much. Finally, the more actions a message asks of readers, the less likely readers are to do any one of them. Second: Add structure. Most people aren’t reading linearly; they’re jumping around.
Third: Use enough formatting, but no more. We found that people interpret underline, bold, and highlight as the writer saying to the reader, “this is the most important content.” When writers highlight or bold a section in a document or an email, it dramatically increases the likelihood that people read that portion, but it decreases the likelihood that they read the rest of the message.
https://news.harvard.edu/gazette/story/2023/10/tips-on-how-to-connectwith-people-who-dont-have-time-to-read/. Acesso em 23/02/2024. Adaptado.
Segundo o texto, uma dificuldade apontada por Todd Rogers, no que diz respeito à simplificação da escrita, refere-se a
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Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
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Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
TEXT 2
Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
TEXT 2
Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
TEXT 2
Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
TEXT 2
Best language learning apps in 2024, tested by our editors
By Wayne Rash, CNN Underscored
Updated 6:31 PM EST, Fri December 29, 2023
IStock
1. If you’re traveling soon to a place where you don’t know the language well (or at all), then you’ll want to download a language learning app to your smartphone before you embark on your journey. These apps can help you whether you’re on your latest family vacation, an unforgettable trip with friends or even a honeymoon.
2. “I always advise clients who book trips with us to use a language learning app if they don’t already know the language where they’re going. I’ve done it myself on my vacations,” says travel agent Liz Harnos, co-owner of Burr Travel, a Northport, New York-based travel agency. “These apps can help you learn enough that you’ll be able to order food, ask for directions and other basic things during your trip.”
3. Even if you have no travel plans in the near future and you just want to learn a new language for your own betterment, then using a language learning app on your smartphone or laptop can be the right choice for you. To find the best one, we tested five candidates over the course of five weeks. On our list were the premium (i.e., paid) versions of Babbel, Busuu Premium Plus, Memrise, Rosetta Stone and Super Duolingo. We tested each of them for easy of setup, design and features.
4. We learned two important things during testing: 1) some of the apps are easier to use than others, and 2) these apps can teach you the basics for up to 38 different languages, depending on the app. When all our testing was done, we found that Rosetta Stone emerged as the winner because of its easy-to-use design and the way it presented its lessons in the most logical manner.
RASH, W.; UNDERSCORED, C. N. N. Best language learning apps in 2023, tested by our editors. Disponível em:https://edition.cnn.com/cnn-underscored/reviews/best-language-learning-apps
Disponível em: https://www.gocomics.com/calvinandhobbes/20 19/11/02
In the comic strip, Calvin is upset because his teacher did not give him credit for his research on bats. What is the likely reason he is digging a hole?
Disponível em: https://www.gocomics.com/peanuts/2017/07/28
The expression "stubborn" in the last panel of the comic strip could be replaced without changing the meaning by:
Coherence and cohesion are two essential concepts in English language teaching. They refer to the way that sentences and clauses are connected together to form a coherent and logical text. Coherence is the overall sense of unity and meaning in a text. It is created by the use of logical connections between ideas, such as causeand-effect, comparison, contrast, and sequence. Cohesion is the use of grammatical devices to connect sentences and clauses together. It is created by the use of words and phrases such as pronouns, conjunctions, and transition words. Both coherence and cohesion are important for effective communication in English. They help to make texts clear, concise, and easy to understand. The use of pronouns, conjunctions, and transition words to connect sentences and clauses together is known as:
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